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Create promotions that drive revenue, profit and online/offline traffic. Identify which campaigns to start, stop, and adjust, and which combination of price, tactics, and features will generate the best results for your business.

Promotion Planning & Optimization

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    Improve promotional planning and execution

    with our cross-functional, AI-driven solution

    Evaluate past campaigns, plan new promotions, forecast impact, and make adjustments to meet your objectives, all within one collaborative tool.

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    Capture the true impact of your promotions

    Calculate baseline sales, quantify vendor funding, and account for switching, stockpiling, and halo effects to uncover your promotion’s true profit or loss value.

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    Test campaigns to predict impact

    Simulate multiple scenarios in a sandbox-like environment to determine real-world impact. Take advantage of system-provided recommendations to improve outcomes and maximize revenue and profit.

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    Improve collaboration with vendors

    Empower planners with past campaign data to support future plans, improve collaboration with vendors, and secure more funding.

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    Unify promotion and supply chain planning

    Utilize our unified promotion planning software to coordinate promotion and supply chain planning, maximizing sales and preserving margins while reducing the potential for under- and overstocking.

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    Forecast with confidence

    Take advantage of industry-leading forecast accuracy that allows you to make promotion decisions that align with your business objectives.

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    Automate processes and reduce errors

    Collaborate, set targets, track performance, and react to external changes with our unified promotion planning software, which provides centralized data for more streamlined decisions.

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    Profit improvement on promoted items


    Sales uplift on promoted items

    8 hours

    Saved per person per week on promotion management


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